Everyone has a financial planner.
Real property deserves one too.

Everyone has a
financial planner.
Real property
deserves one too.

At Hartcrest, we recognize a critical gap in financial and estate planning. Real property is often the least planned and yet the most valuable asset in an estate. That’s why we are passionately committed to helping individuals, families, estates/trusts and business owners strategically prepare their real property for what’s next.

$124 Trillion in Wealth Will Change Hands by 2048 (The Cerulli Report)

This massive shift is known as the Great Wealth Transfer; a generational reallocation of assets from baby boomers to their heirs, reshaping the financial landscape for families, trusts and their financial advisors.

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According to the IRS Personal Wealth Study, estates valued over $11.4 million hold 27.1% of their total assets in real estate, distributed across three key categories: primary residences, investment properties, and business-related real estate such as industrial, commercial, office buildings and farmland.

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Meanwhile, J.P. Morgan Asset Management reports that, among middle and upper-middle-class households, real estate is the majority of non-liquid assets and represents a substantial share (50-70%) of overall net wealth.

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It’s commonly estimated that 30% to 50% of inherited real property is sold within the first year. More often than not, these properties contain substantial deferred maintenance and other preventable deficiencies leaving them to be sold in fair to poorcondition.

Strategic Real Property Planning for the Great Wealth Transfer Era

Real Estate Deserves the Same Planning as Any Traditional Portfolio

Financial advisors are experts at helping clients achieve their goals through strategies centered on cash, stocks, and insurance. But what about the home, the land, the investment properties, and the business real estate? These tangible assets often represent a substantial portion of a client’s net worth, yet most estate plans focus solely on their legal transfer.

What’s often missing is strategic direction and adequate funding for the preservation, growth, and optimization of these holdings. Without a proactive plan, valuable real property may be underutilized, mismanaged, or even lost across generations.

Real Property Planning Can Enhance Any Wealth Advisory Team

Inheriting real estate can be difficult. Particularly for those with conflicting needs or without the required time, experience or finances to make the most of their gift.

Hartcrest works alongside financial, tax and legal advisors to tailor solutions that prepare real property for sale, secure long-term income or enable a hassle-free transition.

From initial portfolio review to final execution, we manage every detail to ensure alignment with a comprehensive wealth transfer strategy. This integrated approach mitigates risk and allows us to skillfully guide even the most complex circumstances.

Why Families, Advisors, and Fiduciaries Choose Hartcrest

No Upfront Costs, Ever

We understand that early, thoughtful planning can make all the difference. By removing the burden of upfront expenses, we aim first to earn trust, so when property transfers occur, Hartcrest is chosen to lead the way.

Uniquely Positioned Experience

Whether it’s primary residences, investment properties, or business-related real estate, our multidisciplinary expertise uniquely positions Hartcrest to be able to protect real property and grow it wisely.

Providing Clarity and Confidence

Any real property transfer requires transparency and neutrality. Our comprehensive analysis, ongoing reporting and proactive communication provide clarity and confidence for all parties.

Built to unlock embedded value

Recognizing that funding is often the missing link in property optimization, Hartcrest eliminates the stress of out-of-pocket expenses and prepares real property for what’s next by adding tangible value.1

Aligned Interests

Hartcrest fronts the cost to improve real property so clients can maximize its value. As a fiduciary, our process aligns interests through a transparent, success-based fee structure paid directly from the transfer.1

Strategic Vendor Ecosystem

After being an integral part of unlocking over $1B in real property equity over the past 20 years, there’s little we haven’t seen. Our curated vendor network includes architects, trade contractors, engineers, political and environmental consultants, and everything in between.

In the middle of a transfer, decided to sell or searching for an alternative to expensive debt financing?

In the middle of a transfer, decided to sell or searching for an alternative to expensive debt financing?

Contact Hartcrest
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